TRON Legacy

via YouTube. I am loving the look of this. The art design and direction is breathtaking. Play it in fullscreen mode. Coming soon to IMAX 3D.

The Lowdown on Tron Legacy

Here’s more on the viral stunt: Buzz for the effort started several days before the convention, when sites like “mysteriously received two tokens for Flynn’s Arcade,” a key location from the original ’80s sci-fi classic starring Jeff Bridges. … Hopefully this smart, inclusive delivery will get through to people who still think “viral marketing” means inventing a lame catchphrase or lamer fake Web site and pummeling the Internet with it. (via Ad-Age ) And here’s what was behind Flynn’s Arcade.