Next Generation Talent

Panasonic’s Next Generation Talent competition asks UK students to put their creative skills to the test and produce a TV ad. It’s back for 2009 and I’ve been asked to get involved with the judging. However instead of me banging on about what I think; it’s clearly better to get some other opinions. So please… Continue reading Next Generation Talent

The New

I’m really into the new Umbro site. They’ve embraced all the right tools out there at the moment (Blogging, Facebook, YouTube, Flickr, eBay and Twitter) and have really pulled off a great experience. Straight away the brand feels fresher and more relevant. All strategy, creative ideas, concept development is by Anomaly, who worked with Rokkan… Continue reading The New

Fontplore. Interactive app for searching and exploring font databases

As the development and distribution of interactive tables is still in its early days, they see the Fontplore Table as some kind of customer attraction for the bigger design agencies, where clients and designers get together and share the experience of selecting a suitable typeface for the project. Fontplore Showreel from Mphasize on Vimeo.… Continue reading Fontplore. Interactive app for searching and exploring font databases

Web Advertising Hits Rock Bottom

I noticed this happening myself but hadn’t seen the entire evolution of the ad. Some viewers may find the following scenes upsetting: Online ads for the game Evony started out like this: Then they added a woman with a little boob showing: In case people weren’t noticing the cleavage, the ad evolved into one where… Continue reading Web Advertising Hits Rock Bottom